Feb 01, 2023  
2018-2019 Undergraduate/Graduate Catalog 
    
2018-2019 Undergraduate/Graduate Catalog [ARCHIVED CATALOG]

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PRE 466 - Public Relations Campaigns (3 cr.)


An advanced, academic service-learning course focused on crafting, managing and delivering a public relations campaign on behalf of various types of organizations, with an emphasis on learning effective writing, presentation, research, strategic-thinking, collaborative and creative skills. Deals with the process of identifying, analyzing and responding to communication needs through researching, planning, tactical execution and measurement of set client goals and objectives.
Liberal arts
Prerequisite(s): PRE 314 , PRE 402 , JOU 308 .
Semester(s) Offered: Fall, Spring



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