PRE 111 - Tales from the World of Spin (3 cr.)

This course will provide students with a historical foundation for understanding the role and function of media manipulation in the economies, societies, and cultures of the Western world. By examining multiple cases throughout modern history, students will learn how individuals, interest groups, organizations, corporations and politicians have utilized the media to communicate, both ethically and otherwise, to foster attitudes, opinions and ultimately behavior throughout the industrialized West. This is an introductory course in public relations.
Semester(s) Offered: Fall