PRE 552 - Public Relations Writing (3 cr.)

Builds writing proficiency for the public relations practice. Focuses on audience-specific writing skills used in public relations planning, media relations and crafting communication campaigns. Emphasizes professional public relations writing, reinforcing the ability to write clearly and concisely in the formats of contemporary communication channels-both traditional and new media outlets. In addition to all of the requirements for undergraduates taking PRE 452, graduate level students taking PRE552 will be required to complete supplementary assignments.
Liberal arts
Semester(s) Offered: Fall, Spring