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Feb 14, 2025
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CMM 407 - Concepts of Persuasion (3 cr.) Emphasis on theories of persuasion. Examination of persuasive strategies used in mass media, advertising, political campaigns, social movements, public presentations and interpersonal relationships, along with their ethical implications. Liberal arts Prerequisite(s): CMM 118 and CMM 226 . Semester(s) Offered: Fall
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